Firstgiving is all about having people utilize their social networks to reach as many people as possible for a good cause. This is exactly what Dane Low is doing with his fundraising page for Room to Read, www.firstgiving.com/danelow .

He is conducting "a social psychology project to see if 17,000 people collabor ate through Facebook to raise $17,000 for "Room to Read" to build a school in a developing nation by donating online at Firstgiving.com." The money would be able to fund the building of a school in Vietnam that will "give the gift of education to 100s of children every year.” Dane urges donors to donate a dollar and, in turn, influence 5 of their closest friends and family to do the same thing. To help in the process, Dane will be donating a dollar for every $100 that is donated until the page reaches its goal.

Keeping with the theme of collaboration, Taylor the “Condo King” Conroy of CondoGroup in British Columbia is offering to match the $1027 had already raised. The offer comes with one condition:

“If you can get 50 people to donate just $5 each in the next 25 days (until Dec. 5/07)…” the CondoGroup will match the amount of funds that had already been raised.

Fully utilizing the social networking capabilities that the internet has to offer, Dane has set up a fantastic Facebook group called “Facebook For Education in Developing Nations,” which has already gathered over 400 members for the cause. He has also created a YouTube video that explains the project and gives viewers great tips for how to generate more donations. In fact, word is spreading so fast and far about what Dane has been doing that the project was featured at Trend Hunter, a site that specializes in covering hot trends around the web.

We here at Firstgiving are excited about what Dane is doing. He is truly embodying what we, as a company, are all about. Keep up the good work, Dane!

This entry was posted on Wednesday, November 14th, 2007 at 5:02 pm and is filed under Fundraising Ideas. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.